Who We Are

Online marketing and in particular, Search Engine Marketing will continue to be the fastest growing medium to reach your target audience and businesses need to find innovative ways to maximize their marketing dollars. We often hear questions such as, “How do we get the most out of our online spend and know we’re getting the results we need?”

Eruptr was created specifically to tackle the challenges that organizations face. We are leading experts in Search Engine Marketing (SEM), Search Engine Optimization (SEO), Banner Advertising, Remarketing, Social Media Marketing and importantly, conversion solutions that yield measurable results. Eruptr’s innovative programs will increase brand awareness, visitors and consumer throughput.

Our clients include:

Hospitals and Healthcare Systems
Doctors/Physicians
Local, National and International Businesses
Lawyers
Political/Advocacy
Public Affairs groups
Non-Profits
Associations

We’re excited and proud for Eruptr to be ranked in 2015 & 2016 as one of the fastest growing private companies in America!
Inc. Magazine Profile

What We Deliver

Our solutions harness the power of the internet to increase online engagement through the following:

Search Engine Marketing (SEM) – Target users at the exact moment they are searching on Google & Bing.
Search Engine Optimization (SEO) – Longer term approach to increase non-paid traffic across major search engines.
Banner Advertising – Increase your reach through 100’s of online publishers with our real time bidding platform.
Social Media Advertising – Connect with targeted interest groups on Facebook, YouTube and others.
Conversion Solutions – Registration forms, Call Tracking, Online Appointment Scheduling, Risk Assessments, Chat Applications, and more
Landing Pages – Eruptr will help create effective landing pages that have strong calls to action to convert users.
Health Risk Assessments (HRA) – HRAs powered by Medicom and HealthAware.

Why We’re Different

Campaigns are constantly managed/optimized to ensure maximum engagement and conversions. Eruptr spends budgets effectively to bring in the right qualified consumers.
Broad suite of conversion solutions
Your contacts at Eruptr are seasoned executive team/staff that thoroughly understand your accounts and campaign objectives – not junior account reps.
Transparent/One Stop Monthly Reporting that show accuracy for your campaigns.
National and International presence.
Eruptr never charges fees such as set up, management, consulting, agency or retainer fees. In addition, we don’t charge for conversion technology such as phone tracking/recording, form registration implementation or analytics integration.
No long term or locked in contracts.
Consultative approach on campaign objectives, call to action, landing pages, content and conversion tactics at no cost.

About the Founders

Kevin Minnelli, CEO and Co-Founder

Kevin Minnelli is the CEO and co-founder of Eruptr with over 30 years of Technology, Development, Executive and Marketing experience and holds a Masters of Science in Information and Telecommunication Systems from Johns Hopkins University.

Prior to co-founding Eruptr in 2009, Kevin and fellow co-founder JK Lloyd both worked as early employees at Revolution Health where they realized the opportunity to provide improved digital marketing solutions to health systems that went beyond banner and display ads. While there, Kevin managed, implemented and deployed the entire DoubleClick ad platform and SEO/SEM efforts.

Currently, Kevin leads the company’s operations, finance and technology groups. His influence has been instrumental in developing the internal software technology that powers the platforms’ thousands of campaigns, analytics and reporting.

Kevin’s prior experience includes managing software development and data center infrastructure projects at National Institutes of Health (NIH) and Cancer.gov, leading the worldwide Walt Disney marketing CRM data warehouse for Merkle, as well as managing the software, networking, firewall and server build teams for USinternetworking.

Kevin has also held various technical and marketing project leadership roles with General Electric, Thomson Reuters, Citibank and Merrill Lynch.

J.K. Lloyd, President and Co-Founder

J.K. has over 15 years of experience helping hospitals implement online marketing strategies and campaigns that increase awareness, patient acquisition and contribution margins. Prior to co-founding Eruptr, J.K. was one of the first employees of RevolutionHealth.com (now Everyday Health), an online site envisioned by Steve Case, the co-founder of AOL. J.K. was instrumental in creating and spearheading a hospital advertising vertical and developing relationships across the country. The internet is the fastest growing medium for targeting patients and J.K. is committed to serving care providers to achieve marketing goals and increase ROI.

Meet the Team